Celebrating Our Dealer’s ASEC Success


Aftersales Service Evaluations and Certification (ASEC) is a comprehensive assessment program designed to promote continuous improvement (KAIZEN) across dealer parts and service operations. By emphasizing operational efficiency, process optimization, and safety, ASEC helps strengthen customer trust while fostering a culture of performance excellence. Its ultimate purpose is to equip dealers to operate more effectively, achieve stronger results, and maintain an unwavering focus on safety.

As we reflect on the accomplishments of CY Q4 2025, TMH is proud to recognize and celebrate the dealers who have achieved ASEC certification or recertification. It is our privilege to highlight these outstanding organizations, whose success reflects the dedication, collaboration, and commitment of each dealer, their ASEC Champion(s), and every team member involved.

We extend our sincere congratulations to the dealers listed below—both newly certified and recertified—for their commitment to ASEC standards and their continued pursuit of excellence.


Recert   70148    Williams Toyota Lift – East Sparta, OH

Cert       70152    Atlas Toyota Material Handling – Elk Grove Village, IL.

Recert   70395    ProLift Toyota Material Handling – Toledo, OH.       

Recert   70390    ProLift Toyota Material Handling – Indianapolis, IN.

Cert       70618    Hugg & Hall Equipment Co. – Oklahoma City, OK.

Recert   70361    Lift, Inc. – Carlisle, PA.

Recert   70410    Total Industries – Livermore, CA.

Recert   70424    Southeast Industrial Equipment Inc. – Richmond

Recert   70652    Hull Toyota Lift – South Bend, IN

Recert   70437    Toyotalift of Arizona – Tucson, AZ.

Recert   70487    Southern States Material Handling – Macon, GA.

New       70409    Summit ToyotaLift – Plainfield, CT.

New       70555    ProLift Toyota Material Handling – Cleveland, OH.      

New       70467    Atlas Toyota Material Handling – Batavia, IL.

Recert   70426    Lift Pro Equipment Co., Inc. Sioux Falls, SD.

New       70664    Bell Fork Lift, Inc. – Gaylord, MI.

New       70480    Madland Toyota-Lift – Camarillo, CA.

Recert   70046    Watts Equipment Company – Manteca, CA.

Recert   70481    Shoppa’s Material Handling, Ltd. – Lubbock, TX.

New       70423    Toyota Material Handling MidSouth – Madison, AL.      

New       70636    Atlas Toyota Material Handling – Bryron, MN.

New       70435    Atlas Toyota Material Handling – Brooklyn Park, MN.

Recert   70443    Dillon Toyota Lift – Nampa, ID.


New Safety Culture Feature for Dealers

As shared during Toyota Week, we are excited to announce a new capability within SafetyCulture that will empower dealers to create their own digital templates using their existing SafetyCulture license. With this new feature, Dealers will be able to:

  • Create and manage Standard Operating Procedures (SOPs)
  • Digitize checklists
  • Conduct and track safety audits 

This is an excellent opportunity to enhance and streamline operations and strengthen dealer safety practices. Reach out to your ASEC Representative or your ADM for more information.

Toyota Week ASEC App 2-Page Flyer