Aftersales Service Evaluations and Certification (ASEC) is a comprehensive assessment program designed to promote continuous improvement (KAIZEN) across dealer parts and service operations. By emphasizing operational efficiency, process optimization, and safety, ASEC helps strengthen customer trust while fostering a culture of performance excellence. Its ultimate purpose is to equip dealers to operate more effectively, achieve stronger results, and maintain an unwavering focus on safety.
As we reflect on the accomplishments of CY Q4 2025, TMH is proud to recognize and celebrate the dealers who have achieved ASEC certification or recertification. It is our privilege to highlight these outstanding organizations, whose success reflects the dedication, collaboration, and commitment of each dealer, their ASEC Champion(s), and every team member involved.
We extend our sincere congratulations to the dealers listed below—both newly certified and recertified—for their commitment to ASEC standards and their continued pursuit of excellence.
Recert 70148 Williams Toyota Lift – East Sparta, OH
Cert 70152 Atlas Toyota Material Handling – Elk Grove Village, IL.
Recert 70395 ProLift Toyota Material Handling – Toledo, OH.
Recert 70390 ProLift Toyota Material Handling – Indianapolis, IN.
Cert 70618 Hugg & Hall Equipment Co. – Oklahoma City, OK.
Recert 70361 Lift, Inc. – Carlisle, PA.
Recert 70410 Total Industries – Livermore, CA.
Recert 70424 Southeast Industrial Equipment Inc. – Richmond
Recert 70652 Hull Toyota Lift – South Bend, IN
Recert 70437 Toyotalift of Arizona – Tucson, AZ.
Recert 70487 Southern States Material Handling – Macon, GA.
New 70409 Summit ToyotaLift – Plainfield, CT.
New 70555 ProLift Toyota Material Handling – Cleveland, OH.
New 70467 Atlas Toyota Material Handling – Batavia, IL.
Recert 70426 Lift Pro Equipment Co., Inc. Sioux Falls, SD.
New 70664 Bell Fork Lift, Inc. – Gaylord, MI.
New 70480 Madland Toyota-Lift – Camarillo, CA.
Recert 70046 Watts Equipment Company – Manteca, CA.
Recert 70481 Shoppa’s Material Handling, Ltd. – Lubbock, TX.
New 70423 Toyota Material Handling MidSouth – Madison, AL.
New 70636 Atlas Toyota Material Handling – Bryron, MN.
New 70435 Atlas Toyota Material Handling – Brooklyn Park, MN.
Recert 70443 Dillon Toyota Lift – Nampa, ID.
New Safety Culture Feature for Dealers
As shared during Toyota Week, we are excited to announce a new capability within SafetyCulture that will empower dealers to create their own digital templates using their existing SafetyCulture license. With this new feature, Dealers will be able to:
- Create and manage Standard Operating Procedures (SOPs)
- Digitize checklists
- Conduct and track safety audits
This is an excellent opportunity to enhance and streamline operations and strengthen dealer safety practices. Reach out to your ASEC Representative or your ADM for more information.
Toyota Week ASEC App 2-Page Flyer


