The Trade In Trade Up Sales Event is available now through December 31, 2025. View the available sales resources to learn more about the promotion.

Trade-In & Trade-Up Sales Event Is LiveTrade-In & Trade-Up Sales Event Is Live
National Account UpdatesNational Account Updates
See the latest account additions.
TICF’S New Origination System: Coming SoonTICF’S New Origination System: Coming Soon
Coming Soon: TICF is preparing to launch its new origination and servicing system. Don’t forget to RSVP to the training webinars that will begin this month through September.
IRS Section 179 and Bonus Depreciation: Updated Tax Rules for 2025 IRS Section 179 and Bonus Depreciation: Updated Tax Rules for 2025
Updated Tax Rules for 2025: Updates to IRS Section 179 are now live. Learn how these update could enhance tax advantages for your customers.
Tora-Max Products Launch on MyToyota StoreTora-Max Products Launch on MyToyota Store
The Tora-Max Stock Picker and Stradde Stacker are now available on the MyToyota Store. View pricing details.
Class 3 Load Backrest Change Class 3 Load Backrest Change
The Class 3 load backrest has recently changed. See details.
Class 3 Caster Wheel ChangeClass 3 Caster Wheel Change
Caster Wheels have recently changed on Class 3 products. See the latest updates.
FAST Option Lead TimesFAST Option Lead Times
Fast option lead times are now available for August. See more details.
September Fuel SurchargeSeptember Fuel Surcharge
The fuel surcharge for September 2025 is now live. See more details.
Marketing UpdatesMarketing Updates
Marketing materials for the Trade In Trade Up Promotion are now available. See more details.
Lift Truck Center TLM and ASEC PracticesLift Truck Center TLM and ASEC Practices
By applying TLM and ASEC practices in their routines, facility design, and community outreach, Lift Truck Center has transformed the way they operate. Discover the positive impact these changes have made.
Hoshin Kanri Kickstart WorkshopHoshin Kanri Kickstart Workshop
The Toyota Lean Management team is now offering Hoshin Kanri workshops. View the agenda and schedule your session now.
Toyota Lean Basics Training For a CauseToyota Lean Basics Training For a Cause
The Toyota Lean Management Team recently created a new exercise to demonstrate Lean principles. Learn more.
Celebrating the 5th Annual Lift the Community DayCelebrating the 5th Annual Lift the Community Day
Our 5th annual Lift the Community Day brought TMH Associates and dealers from across the country together to create meaningful change in their local communities. Learn more about the impact of this special day.
New Toyota Heavy Duty Stacker Sales IntroductionNew Toyota Heavy Duty Stacker Sales Introduction
Sales materials for the all-new Walkie Straddle, Reach, and Counterbalanced Stacker are now live. View the marketing and training materials now to assist you with customer conversations before take order on Tuesday, August 5.
Coming Soon: TICF to Launch a New Origination and Servicing SystemComing Soon: TICF to Launch a New Origination and Servicing System
TICF is preparing to launch its new origination and servicing system in the coming months. See more details.
Toyota Material Handling MidSouth Shares Its Enhanced PM ProgramToyota Material Handling MidSouth Shares Its Enhanced PM Program
Toyota Material Handling MidSouth shares the proactive strategies they’ve implemented into their Preventative Maintenance agreements that have driven real results. See more details.
Celebrating our Dealers’ ASEC SuccessCelebrating our Dealers’ ASEC Success
Improve your dealership's operational efficiencies and processes by becoming an ASEC Certified Dealer. View the dealers who went above and beyond in July.
Q3 2025 Operational Evaluation PromotionQ3 2025 Operational Evaluation Promotion
The Operational Evaluation Promotion, live from July 17 to October 31, is designed to encourage inspections of decals and other key workplace safety features. See more details.
Upcoming Dealer Warranty Training SessionsUpcoming Dealer Warranty Training Sessions
Online warranty training will occur on the last Wednesday of each month. View the upcoming topics for August and September.
FAST Option Lead TimesFAST Option Lead Times
Fast option lead times are now available for July. See more details.
August Fuel SurchargeAugust Fuel Surcharge
The fuel surcharge for August 2025 is now live. See more details.
Marketing UpdatesMarketing Updates
Marketing materials for the Walkie Straddle, Reach, and Counterbalanced Stacker are available now. View the materials now.
Toyota Heavy Duty’s THDA Assembly Team Wins Regional Quality Control Circles CompetitionToyota Heavy Duty’s THDA Assembly Team Wins Regional Quality Control Circles Competition
Toyota Heavy Duty’s THDA Assembly Team recently placed first in the Toyota Industries North America (TINA) Regional Quality Control Circles (QCC) Competition—beating out six other TINA companies! Find out more.
8HBW23Electric Pallet Jack – “Built in the Heartland” Promotion is Live8HBW23Electric Pallet Jack – “Built in the Heartland” Promotion is Live
The Toyota Electric Walkie Pallet Jack is now available on the MyToyota Store for $5,815 until September 15, 2025. View additional promotion details.
Toyota Heavy Duty Recognizes Top TechnicianToyota Heavy Duty Recognizes Top Technician
THD recognizes Bill Jarred of Brodie Toyotalift as the recipient of the 2025 Q2 Top Technician Award. See more details.
MyToyota Platform June SnapshotMyToyota Platform June Snapshot
Explore the June MyToyota user behavior snapshot for insights into how users interact with the platform.
2025 TMH Factory Incentive Programs – War Chest Update2025 TMH Factory Incentive Programs – War Chest Update
Effective June 17, 2025, TMH announces the War Chest Incentive Program specific to the Toyota Electric Walkie Pallet Jack. See more details.
Dealer National Account UpdatesDealer National Account Updates
See the latest account additions.
FAST Option Lead TimesFAST Option Lead Times
Fast option lead times are now available for June. See more details.
July Fuel SurchargeJuly Fuel Surcharge
The fuel surcharge for July 2025 is now live. See more details.
Marketing UpdatesMarketing Updates
Marketing materials for the Toyota Electric Walkie Promotion are now live. View promotion materials now.
MyInsights Subscription LaunchMyInsights Subscription Launch
Take order for MyInsights Plus and MyInsights Plus Compliance subscriptions are now live on new equipment orders. Find out more.
Toyota Heavy Duty Operations Wins President’s Award for In-House Manufacturing Excellence Toyota Heavy Duty Operations Wins President’s Award for In-House Manufacturing Excellence
The THD Operations team was recently awarded the FYE 2025 President’s Award from TICO, recognizing their initiative in bringing counterweight manufacturing in-house. See more details.
MyToyota Platform June SnapshotMyToyota Platform June Snapshot
Explore the March MyToyota user behavior snapshot for insights into how users interact with the platform.
Quote Connect System EnhancementsQuote Connect System Enhancements
See the recent enhancements the CPQ team has made quoting and ordering.
Interstate Battery Promotion RecapInterstate Battery Promotion Recap
Southeast Industrial Equipment, Toyota Lift of Houston, and Lift Pro Equipment exceeded their Q4 2023 Interstate Batteries purchases and qualified for a VIP experience in Las Vegas. Learn more about their experience and the new 2025 promotion starting in August.
2024 Win with Genuine Winners2024 Win with Genuine Winners
Congratulations to our dealers who went above and beyond in the 2024 “Trust What’s Genuine” Dealer Parts Purchase Program. Learn more about what’s upcoming for 2025.
Dealer National Account UpdatesDealer National Account Updates
See the latest account additions.
May FAST Option Lead TimesMay FAST Option Lead Times
Fast option lead times are now available for May. See more details.
Marketing UpdatesMarketing Updates
The TMH Marketing team has created several documents for MyInsights Subscription Packages to assist your marketing efforts. View the materials available here.
2025 TMH Rental Development Program – Special Promotion2025 TMH Rental Development Program – Special Promotion
We are expanding our rental development program offering to include SEnS+ and the Mid and Large Electric Pneumatic Forklift. View program details.
Online Dealer Warranty Training Is Back!Online Dealer Warranty Training Is Back!
Online warranty training will occur on the last Wednesday of each month at 1:00 pm EST. View the schedule and sign up now.
Voice of the Dealer (VOD) Process UpdatesVoice of the Dealer (VOD) Process Updates
TMH Warranty recently updated the Voice of the Dealer (VOC) process. See what’s changed and view the step-by-step guide to sign up.
eCommerce Consolidated BillingeCommerce Consolidated Billing
To avoid billing delays and disruptions to payment processes, please ensure your teams verify the bill-to-party for every eCommerce order. See more details.
MyToyota Platform SnapshotMyToyota Platform Snapshot
Explore the March MyToyota user behavior snapshot for insights into how users interact with the platform.